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People cross an intersection in Uptown Sedona on Sunday. Sedona is at a cross-roads debating quality of life vs. a healthy economy. VVN/Vyto Starinskas 

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The Sweet Spot: Sustainable tourism seeks to strike balance between quality of life and robust economy in Sedona

Sedona Chamber of Commerce President/CEO Jennifer Wesselhoff: “Our issues in Sedona are issues of abundance and issues of success, and they are great problems to have.”