Cottonwood rug store offers design options for indoors and out
Lawrence Esler, owner of INEX Design Warehouse, just opened his doors in September and already has big plans for his new business.
Esler currently carries a large number of ornate, handmade rugs in his store. He says he will be adding more furniture, that he designs and creates himself, and exterior design items to his showroom soon.
Previously, Esler was in business for 18 years in Sedona. At his former store, there was only enough room to sell rugs. He said he moved to Cottonwood because he wanted more freedom to sell different items.
"I've developed a pretty good local market," Esler said.
He creates all types of fabric-covered furniture out of oak, walnut and hickory. Esler can custom-make the furniture using the rugs that he sells.
The rugs that are stocked in the store are all handmade and can range from $50 to $25,000. Esler said he tries to sell them at wholesale prices. He says the rugs are unique and a product of a lot of time.
"A tremendous amount of work goes into them," Esler said.
In the future he hopes to expand and eventually bring in more items to the store. INEX Design Warehouse is located at 315 S. Main St. in Cottonwood. For more information call 649-2554.
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